ECOLOOKBOOK. All about Sustainable Fashion, Looks and Beauty.


Sustainable and ethically made accessories.
Shop sustainable accessories. Eco-friendly, ethical and cruelty-free! Sustainable looks. Shop bags, sunglasses, hats and more that love our planet, people and animals.



Arab and Middle Eastern fashion labels have been emerged to fame for decades now. They have transformed the face of haute couture and reached millions of celebrities and fashion icons around the world.



We love a white sneaker and we're not about to compromise our values for our sneakers. So for ECOLOOKBOOK's guide to the best ethically made, sustainable white sneakers for this summer and beyond look no further. Our top 10 brands not only produce totally cool shoes and accessories, in the words of Allbirds, they are 'comfortable sustainable shoes that tread lightly on the planet'. They are also kind to animals and to the people involved in making them for us to wear! #wearyourvalues



How would we get through heat, physical activity and all the stress life brings, without preventing or masking our body odour? Unfortunately, there’s been some controversy over conventional deodorants and antiperspirants we use, from possible health risks, skin irritation and making our body do things that just isn't natural.



It's always summer somewhere! Shop sustainable and stylish swimwear from the best labels around the world. Eco-friendly, ethical and cruelty-free! Get the new and cool beach looks.

Animal Rights

Unfortunately, animals are still used in the fashion industry to create garments or as accessories - which started in the early 2000's. This was blamed on Paris Hilton, when she began carrying her small dog, a chihuahua named Tinkerbell.

photo: @fenoel


Black-owned, fair and beautiful fashion brands taking the global fashion world by storm with ready to wear, accessories, footwear and jewellery collection inspired by the designers' roots. ECOLOOKBOOK has found you some of the coolest ethically made and sustainable fashion brands created by people of colour we all should know and follow.


Animal Rights

The fur industry, an unnecessary industry

Every year, billions of animals suffer and die for clothing and accessories. Skin is used to make leather, birds' feathers are ripped out of their skin and many other animals are caged for life before being killed for their fur. Sheep and goats are often mistreated cruelly by workers shearing them for their wool or for cashmere and mohair.

by Sahel Nagem, Clotilde Maillard and Carlo Hennecke, students of the Digital Career Institute, Hamburg

What are the side effects of the Coronavirus on ocean's plastic pollution? As it may seem familiar, the COVID-19 pandemic has had temporary positive effects on air pollution.

People inspiring us

Sustainability & Fashion

Organic Cotton Sustainable Materials Whatsinmyclothes good fashion guide ECOLOOKBOOK

Find out more about sustainable fibres #whatsinmyclothes

Browse Our Global Good Fashion Guide

ECOLOOKBOOK is an online fashion guide for fair and sustainable fashion. We show you that eco fashion is original, stylish and exciting, all without harming our planet, its people and animals. On ECOLOOKBOOK you will find ethical and sustainable fashion labels, where to shop fair fashion brands online, how to find preloved and fashion rental marketplaces, and who are the sustainability changemakers and influencers. 

Our mission: The most sustainable clothes are always the clothes already in your wardrobe. ECOLOOKBOOK helps you to make your next best choice, choosing ethically made and sustainable fashion labels.